The Everything Guide To Writing Copy

The Everything Guide To Writing Copy

Author: Steve Slaunwhite

Publisher: Simon and Schuster

ISBN: 9781440524035

Category: Business & Economics

Page: 304

View: 764

The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: -Write compelling headlines, tag lines, and leads -Avoid common copywriting mistakes -Strengthen brand development -Start a freelance copywriting business -Write copy for all media-print, radio, TV, and websites Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces.

The Everything Guide To Personal Finance For Single Mothers Book

The Everything Guide To Personal Finance For Single Mothers Book

Author: Susan Reynolds

Publisher: Simon and Schuster

ISBN: 9781605502700

Category: Business & Economics

Page: 304

View: 446

Are you a single mother who worries about your family's financial future? The Everything Guide to Personal Finance for Single Mothers has the savvy financial advice you really need. Packed with helpful tips and sound financial practices, this practical yet inspirational guide leads you on a step-by-step journey to financial independence and security. This guide features tools to help you: Assess current financial health; Set goals near and far; Narrow the wage gap; and conquer debt. From how to get out of debt, establish good credit, and qualify for a mortgage to opening a college fund, planning for retirement, and even starting your own business, The Everything Guide to Personal Finance for Single Mothers is the financial advisor you need to secure your future-and that of your children. Susan Reynolds is a journalist, author, businesswoman, and single mother who handles her own financial affairs, including managing her retirement fund. Robert A. Bexton, CFA, has been an investment analyst since 1999. Currently, he manages $70 million of clients' assets for Moirai Capital Management. He holds the prestigious Chartered Financial Analyst designation and earned a B.A. in Economics from UC Berkeley.

The Everything Guide to Writing a Romance Novel

The Everything Guide to Writing a Romance Novel

Author: Christie Craig

Publisher: Simon and Schuster

ISBN: 9781605507927

Category: Reference

Page: 320

View: 543

Every year, thousands of romance manuscripts are submitted to publishers, but only the best are eventually published. This simple guide—written by two awardwinning romance novelists—will show readers what it takes to break into this highly competitive market and will provide them the information they need to get their manuscript out of the slush pile and onto the bookshelf. Readers will learn how to do the following techniques: build a story from premise to plot; add a fresh twist to a classic storyline; create compelling characters; write sizzling sex scenes that carry an emotional punch; research agents and markets; write a story that an editor can’t reject; and promote themselves and their work. New writers, and even experienced writers, will find the solid howto information here invaluable. This is a musthave for aspiring writers who want to write the perfect love story.

The Everything Guide To Writing A Book Proposal

The Everything Guide To Writing A Book Proposal

Author: Meg Schneider

Publisher: Everything

ISBN: 9781593373139

Category: Reference

Page: 320

View: 705

The Everything® Guide to Writing a Book Proposal expertly instructs authors on how to create a proposal that will capture the attention of agents and book publishers. Writer Meg Schneider and literary agent Barb Doyen show writers how to grab an editor from the first page, fully research and explain the market, position the book against the competition, write an impressive author biography, and know what sample materials to attach. Schneider and Doyen fully explain how to: Create a proposal for any genre; Know what agents and publishers look for; Avoid phrases that move the proposal into the slush pile; Rework a proposal using suggestions from an agent of editor. The Everything® Guide to Writing a Book Proposal shows novice authors how to avoid blunders and build agent and publisher relationships with confidence.

The Everything Guide to Writing Your First Novel

The Everything Guide to Writing Your First Novel

Author: Hallie Ephron

Publisher: Simon and Schuster

ISBN: 9781440510632

Category: Reference

Page: 304

View: 583

For an aspiring novelist, nothing is more intimidating than a blank page or computer screen. This step-by-step guide helps you get past that hurdle, start writing, and cross the finish line to first draft in only twenty-six weeks! This guide covers the entire novel-writing process--from polishing an idea to finding an agent and submitting to publishers. This practical guide takes you through the ins and outs of writing and publishing your first book, including how to: Create authentic characters, engaging plotlines, and believable settings Edit for tone, structure, and pacing Find the right agent Market and sell your work to publishers Build a career as a novelist Complete with writing exercises, inspiring examples, and expert advice from bestselling novelists, this book is an excellent starting place for anyone interested in the art, craft, and business of writing fiction.

The Everything Guide to Writing Nonfiction

The Everything Guide to Writing Nonfiction

Author: Richard D Bank

Publisher: Everything

ISBN: 9781605506302

Category: Reference

Page: 304

View: 583

Everyone wants to be a published writer. But only a few manage to break into print. In this guide, Richard D. Bank provides expert advice to help you reach your goals of writing and selling articles, essays, and books. Featuring step-by-step instructions covering all aspects of writing, including how to: Master the elements of creative nonfiction Conduct interviews and take accurate notes Find your unique voice Develop good research and editing skills Write with authority and confidence Sell writing to periodicals and publishers Whether you want to write an intimate memoir, a magazine story, or a scholarly article, you’ll find all you need to see your bylines in print.

The Everything Guide To Writing Research Papers Book

The Everything Guide To Writing Research Papers Book

Author: Cathy Spalding

Publisher: Simon and Schuster

ISBN: 9781440538100

Category: Language Arts & Disciplines

Page: 304

View: 421

That important paper is due soon and you don’t know where to start. You’re out of ideas and out of time. Don’t panic-- writing great research papers is not as daunting a task as you think. It’s just a process—and with The Everything Guide to Writing Research Papers, you can master that process in no time. Professional educator and writer Cathy Spalding guides you step –by-step through the writing process—from brainstorming ideas to polishing your final work. With dozens of timesaving tips on organization, research, and revision, you’ll find the actual writing easier than ever before. This easy-to-follow handbook answers all of your questions: What are the different types of research papers—and which should you write? How can you focus your research efforts, saving time and aggravation? Yikes! You’re three pages short – now what? What can you do to protect yourself from plagiarism? How do you find and cite all of your sources? Perfect for high school and college students juggling multiple assignments, The Everything Guide to Writing Research Papers shows you how to take control of your assignments – before they take control of you!

The Everything Guide To Writing A Novel

The Everything Guide To Writing A Novel

Author: Joyce Lavene

Publisher: Simon and Schuster

ISBN: 9781440523038

Category: Language Arts & Disciplines

Page: 320

View: 181

This step-by-step guide teaches you the tricks of the trade, with advice on all you need to know to compete in the world of fiction. Whether you are seeking to hone your writing style, shape an existing work-in-progress, or begin the submission process to publishers, successfully published novelists Joyce and Jim Lavene give you all you need to know to set you on the fast track to fulfilling your writing dreams! This authoritative guide shows you how to: Turn your creative idea into a sellable premise Build a strong plot Create realistic characters Develop a first draft Find an agent Market and sell your work to publishers Whether you're writing literary fiction, a terrifying thriller, a sweeping epic, or a passionate romance, The Everything Guide to Writing a Novel is your essential reference to creating the next bestseller!